Category Pricing
Pricing Comparison: Best SEO Competitor Analytics Tools
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Side-by-side pricing for 10 SEO Competitor Analytics tools (Semrush Trends, Ahrefs, SE Ranking, Serpstat, and 6 more). Compare billing metrics, export limits, and cost-scalability notes before you subscribe.
View Feature Comparison for SEO Competitor AnalyticsData last reviewed:
| Semrush Trends | Ahrefs | SE Ranking | Serpstat | Moz Pro | SISTRIX | Majestic | Mangools | Ubersuggest | SpyFu | |
|---|---|---|---|---|---|---|---|---|---|---|
| Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | Visit Website ↗ | |
| Free Tier | ||||||||||
| | | | | | | | | | | |
| Free Tier Limits | ||||||||||
| — | Limited access to Site Explorer & Site Audit | 14-day free trial with limited features | 7-day free trial available | 7-day free trial | 14-day trial | — | — | 7-day free trial | — | |
| Starting Price | ||||||||||
| $117.33 | $29 / month | $52 / mo | $50 / mo | $49 / month | €119 | $49.99 / month | $29.90 / month | $29 / month | $39 / month | |
| Billing Metric | ||||||||||
| permonth | monthly | monthly | monthly | permonth | monthly | monthly | permonth | monthly | monthly | |
| Cost Scalability Risk | ||||||||||
| Budgetary impact escalates significantly with the acquisition of additional features or data access, particularly with separate API purchases. | Expenses may scale significantly as demand for projects and crawl credits increases, necessitating plan upgrades. | Significant cost escalations arise when usage exceeds tier limits, necessitating upgrades to higher subscription levels. | Cost scalability poses a significant risk for high-volume operations, particularly within the parameters of the Agency plan. | Upgrading to higher-tier plans significantly increases costs as operational scale expands. | Cost scaling is predictable with tier advancements, but additional user accounts lead to increased expenditures. | Overage charges present a financial risk as usage scales, potentially leading to unexpected costs. | Scaling operations with higher keyword demands can necessitate plan upgrades, thus escalating costs. | Incremental feature upgrades lead to increased costs, affecting larger operational teams as utilization scales. | Transitioning from Basic to higher tiers significantly increases monthly expenses, particularly for large-scale data operations. | |
| Hidden Cost Explanations | ||||||||||
| Feedback indicates additional expenses for Trends Premium API and other add-ons beyond standard subscriptions. | Costs can increase if project or crawl limits are exceeded, mainly affecting lower-tier plans. | Additional charges are incurred when project and keyword limits are surpassed, leading to higher costs. | Overage charges are incurred when export row and position check thresholds are exceeded, as reported by community experiences. | Exceeding plan allowances incurs additional costs, such as requiring more administrators or tracking more sites. | Additional costs arise when user account limits are exceeded. Enhanced features or integrations may require further financial commitments. | Overage charges may be incurred if analysis unit limits are exceeded, despite transparent pricing. | Feedback indicates that daily query limitations and single-user restrictions on lower-tier plans often necessitate upgrades, leading to increased expenses. | Additional costs may emerge from third-party tool integrations required due to absent features in basic plans. Usage caps effectively act as practical paywalls. | Lower plans are restricted by search/export limits, prompting upgrades for extensive use. Annual billing imposes cost pressure, with additional expenses for agency-scale needs. | |
| Paid Tiers | ||||||||||
| SEO $139.95/month 5 websites to monitor, 500 keywords to track daily Pro $139.95 5 projects, 500 keywords, no historical data Starter $199/month 5 websites to monitor, 500 keywords to track daily, AI Vistibility - 50 prompts to track daily Guru $249.95 15 projects, 1,500 keywords, content toolkit Pro+ $299/month 15 websites to monitor, 1,500 keywords to track daily, AI Visibility - 100 prompts to track daily Business $499.95 40 projects, 5,000 keywords, API + white-label Advanced $549/month 40 websites to monitor, 5,000 keywords to track daily, AI Visibility - 200 prompts to track daily | Starter $29/month 5 projects, 750 tracked keywords, 6 months of historical data Lite $129/month 20 projects, 2,000 tracked keywords, 2 years of historical data Standard $249/month 50 projects, 5,000 tracked keywords, 5 years of historical data Advanced $449/month 100 projects, unlimited historical data Enterprise $1,499/month Custom solutions, unlimited features | Core $103.20/mo 10 projects, 1 manager seat, 2k keywords Business $144–$535/mo Custom limits and pricing Growth $223.20/mo 30 projects, 3 manager seats, 5k keywords Enterprise Custom pricing Flexible terms, custom limits | Individual $50 /mo 5 projects, 100 searches per day, 10,000 keyword position checks, 30,000 pages to audit, 50,000 export rows Team $100 /mo Unlimited projects, 500 searches per day, 150,000 pages to audit, 250,000 export rows Team x2 $169 /mo Unlimited projects, 1,000 searches per day, 100,000 keyword position checks, 300,000 pages to audit, 500,000 export rows Agency $410 /mo Unlimited projects, 5,000 searches per day, 500,000 keyword position checks, 1,500,000 pages to audit, 2,500,000 export rows | Starter Solution $49/month 1 user, 1 tracked site Starter $49/month 1 user, 3 tracked sites, 300 tracked keywords Standard Plan $79 USD/month 1 user, 3 tracked sites, 300 tracked keywords, 400K pages crawled Basic Plan $99 USD/month 1 user, 3 tracked sites, 300 tracked keywords, 400K pages crawled Medium $99/month 1 user, 3 tracked sites, 300 tracked keywords Advanced Plan $179 USD/month 2 users, 10 tracked sites, 1,500 tracked keywords, 2M pages crawled Large $179/month 2 users, 10 tracked sites, 1,500 tracked keywords Enterprise Plan $299 USD/month 3 users, 25 tracked sites, 3,000 tracked keywords, 5M pages crawled Enterprise $299/month 3 users, 25 tracked sites, 3,000 tracked keywords | Start €119 /month plus taxes 1 user, 3 months data history Plus €239 /month plus taxes 3 users, 5 years data history Professional €419 /month plus taxes 6 users, full data history Premium €799 /month plus taxes 12 users, full data history | LITE $49.99/month 1 million analysis units PRO $99.99/month 20 million analysis units API $399.99/month 100 million analysis units | Mangools Basic $37.70/month 100 keyword research requests / 24h, 200 SERP analysis requests / 24h, 200 rank tracking kws / ∞ domains, 100k backlinks / month, 20 site analysis requests / 24h Basic $37.70/month 100 keyword research requests / 24h, 200 keyword suggestions / request, 100 SERP analysis requests / 24h, 200 rank tracking keywords / ∞ domains, 100k backlinks / mo, 20 site analysis requests / 24h Mangools Premium $52.70/month 500 keyword research requests / 24h, unlimited keyword suggestions, 500 SERP analysis requests / 24h, 700 rank tracking kws / ∞ domains, 500k backlinks / month, 70 site analysis requests / 24h Premium $52.70/month 500 keyword research requests / 24h, Unlimited keyword suggestions / request, 500 SERP analysis requests / 24h, 700 rank tracking keywords / ∞ domains, 500k backlinks / mo, 70 site analysis requests / 24h Mangools Agency $97.70/month 1.2k keyword research requests / 24h, unlimited keyword suggestions, 1.2k SERP analysis requests / 24h, 1.5k rank tracking kws / ∞ domains, 1.2M backlinks / month, 150 site analysis requests / 24h Agency $97.70/month 1.2k keyword research requests / 24h, Unlimited keyword suggestions / request, 1.2k SERP analysis requests / 24h, 1.5k rank tracking keywords / ∞ domains, 1.2M backlinks / mo, 150 site analysis requests / 24h | Individual Plan $29/month 1 project, 150 reports per day Enterprise Plan $99/month 7 projects, 300 reports per day | Basic Annual $29/month 10k row search results, 10k row data exports, 1 Live Site tracking project Basic $39/month 10k row search results, 10k row data exports, 1 Live Site tracking project, 10+ years historical data Basic Monthly $39/month 10k row search results, 10k row data exports, 1 Live Site tracking project Pro + AI Monthly $59/1st month, $119/month thereafter Unlimited search results, Unlimited data exports, 10 Live Site tracking projects Professional $79/month Unlimited search results, Unlimited data exports, 10 Live Site tracking projects, 10+ years historical data Pro + AI Annual $89/month Unlimited search results, Unlimited data exports, 10 Live Site tracking projects Team/Agency Annual $187/month Unlimited search results, Unlimited data exports, Unlimited Live Site tracking projects Team/Agency Monthly $249/month Unlimited search results, Unlimited data exports, Unlimited Live Site tracking projects Team $299/month Unlimited search results, Unlimited data exports, Unlimited Live Site tracking projects, 10+ years historical data | |